FASHION STORE ASSISTANT & PERSONAL SHOPPER
ABOUT THIS COURSE
Have a flair for styling? Learn how to improve people’s appearances by investing in the right clothes
Do you instinctively know what to wear? The right colors, patterns and shapes? Have a passion for fashion?
You sound just like the ideal person to prevent others creating epic fashion fails. With you by their aspect as a fashion store assistant or personal shopper, they’ll continually invest in clothes which make them look amazing. And you get to shop all day with other people’s money!!
It’s becoming more and more popular for people who don’t have the time or a natural flair with styling to consult an expert to help with:
- An image makeover
- Wardrobe transformation
- Outfits for particular occasions from a job interview to a wedding
Many shops now employ a specifically. Trained personal shopper to help make shopping more effective and also to improve the shopping experience for customers.
WHAT YOU’LL LEARN
During this course, you’ll learn all the technical, creative and personal skills you need to help clients make the most of their appearance and be a style guru.
You’ll get an in-depth knowledge of the history of fashion and discover where familiar trends started. We’ll tell you about the influential designers that shape the world of fashion and how to keep up with the most recent changes. Having this strong foundation in the development of fashion really helps identify how to suit particular styles to individual clients. You’ll also learn the science of sales and building long-term relationships with clients to keep them coming back for more!
You’ll also learn:
- To help your client to develop a positive self-image.
- To assess all body shapes, use fashion to streamline outlines to achieve flattering proportions and identify what to avoid.
- The full range of color tones in skin, hair and eyes and how to enhance each to achieve amazing effects.
- How to advice on personal grooming, skin and hair care.
- The consumer decision process
- Seducing customers with excellent customer service
- Building long-term relationships with customers
- Dealing with pressurized and challenging situations
- How to upsell and cross-sell effectively to boost sales.
- Specific selling strategies that connect directly with customers.
With your great fashion sense and sales techniques, every store’s going to want you to work with them.
COURSE BREAKDOWN
Module 1: Profession of A Personal Shopper
- What is a Personal Shopper?
- Types of Personal Shopper.
- Color analysis.
- Body shape.
- Hair and Make Up
Module 2: Planning Advice
- Personal analysis of your client: interview and questionnaire.
- Wardrobe analysis.
- Basics of a wardrobe.
- Complementary accessories.
Module 3: Fashion and Trends
- Fashion history
- Trends
- International fashion
Module 4: Communication and Protocol
- Social Events
- Social Protocol
Module 5: Career Guidance
- Career
- Promotion and marketing: how to attract customers
Module 6: Understand Consumer Behavior and Excel in Customer Service
- Understanding consumer motivation
- Consumer attitudes
- The consumer decision process
- Seduce customers with excellent service
- Build long term relationships with customers
- After sales service – handling complaints and returns
- Typical complaints and how to handle them
- Returns
- Staying cool under pressure – dealing with challenging situations
- Shoplifting
Module 7: Make Your Shop a Magnet to Customers
- Put your Personal Shopper and Stylist skills to full use
- Up sell with hair and makeup styling
- Selling accessories
- Working with your clients budget
- Selling tips to help identify your customers’ needs
- Ideas to grow your retail presence
- In-store tips that boost sales
Course Features
- Lectures 133
- Quizzes 1
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 0
- Certificate No
- Assessments Yes